Keith E. Whaley, O.D., is the founder of the Whaley Family Eyecare in Pigeon Forge, Tenn. He studied at the University of Tennessee, Chattanooga and the University of Tennessee. He earned his Bachelor of Science in Biology and Doctor of Optometry from the Southern College of Optometry. Dr. Whaley holds memberships in the American Optometric Association, the TN Association of Optometric Physicians (TAOP) and the East TN Society of Optometric Physicians (ETSOP). He served on the TAOP Board of Trustees from 2001-2010. Dr. Whaley is a past member and Board of Directors member of the Pigeon Forge Rotary Club, where he served as President from 2003 – 2004 and past President of the Business Network International Sevier County Chapter. He also served as Mayor of the City of Pigeon Forge from 2007-2011. He currently serves as a commissioner on the Sevier County Board of Commissioners. Dr. Whaley serves on the bank’s Investment/ALCO and Audit committees, as well as serving as Secretary to the Board of Directors.